Tuesday, August 4, 2009

Viktor & Rolf's new Eau Mega fragrance


(omega, get it?)
The campaign image, Raquel Zimmerman shot by Inez van Lamsweerde and Vinoodh Matadin, is based on an old 80's ad that the duo found online of a woman standing over a city and owning it, but not in that power-80's way.

The spritzer is activated by squeezing the big V&R golden seal—or "megamizer," designed by Fabien Baron—while the nozzle is just for show. Apparently that technology took two years to develop.
From Hintmag : )

I vant it dahling *vamp teeth*
And yes, maybe just because of the name.
Always, always, always, judge a book by its cover. Those are the wisest words a woman can say.
We are all so contained. So much more than we know.

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